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March 18, 2012

Indentity

New media can not only enhance the self-expression of your identity but can be manipulated by it too!


Through accessibility, importance and ease of new media products today, such as iPods and YouTube and other cross platform devices, using them for self-expression has become much more prevalent. Levy (2006) suggests that by simply viewing ones iPod music selection that you are able to identify them as belonging to a certain category of people and even distinguish what type of person they are. This does however raise the question and concern that people may also choose to identify themselves as a particular type of person and therefore somewhat strategically select their music and what they share to portray this perceived identity. At the same time however by exposing ones musical taste whether tailored or honest Levy (2006) suggests that with the fast moving and easily accessible new media that one can enhance their own identity due to the ease of sharing and therefore the discovery of new or unknown or unexposed media. 


Rebecca Black’s Youtube sensation Friday for instance began as her identifying herself as a singer and ended in her becoming a current celebrity. 

For further discussion on this topic visit Micaela Amabile's Blog 


References:

Levy, S. 2006. The Perfect Thing: How the iPod Shuffles Commerce, Culture and Coolness. New York: Simon & Schuster Paperbacks, pp. 21-41.

Black, Rebecca. 2011. “Rebecca Black – Friday.” YouTube video, posted September 16, 2011. Accessed March 15, 2012. http://youtu.be/kfVsfOSbJY0

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